FB LEAD GEN AD - NSG Journal Advertising Campaign - GENERAL AUDIENCE

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Target Audience

Our target audience consists of individuals who actively seek tools and resources to support their mental health journey. They may include:

• Self-Helpers: Individuals proactively seeking self-improvement and personal growth.

• Self help

• Wellness

• Journaling

• Therapy Clients: People undergoing therapy who want to complement their sessions with structured journaling.

• Online therapy

• Therapy

• Psychotherapy

• Jungian Psychology

• Carl Jung

• Wellness Enthusiasts: Individuals interested in holistic approaches to mental wellness, such as mindfulness and journaling.

• Holistic Health

• Mindfulness

• Journaling

• Age: 21-45

• Students: College students and young adults navigating stress, anxiety, and the challenges of personal growth.

• Anxiety

• Depression

• College Student

• Student

• Age: 19-23